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The Rebellion of the Ugly Ad
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As 2021 opens up before us many firms in the investment industry are seeking insight and definition into what is now becoming an essential, central theme: how to express our ESG strategy?
As the Bauhaus celebrates its 100th anniversary, we look at the legacy of this institute and the influence it has had on modern design around the world.
We reflect on the promotion of various ESG brands, products and initiatives for the investment industry to help maximise your ESG marketing effectiveness.
The logo is not the brand. It also shouldn’t be the only memorable element of your brand’s visual identity.
We have compiled examples of some of the most engaging, inspiring and unusual typographic trends we’ve seen in web design.
Our Marketing Executive Christabell Ndive shares some findings from her research survey on the profession of marketing and communications today for women.
BNP Paribas Asset Management win Funds Europe’s award for European Marketing Campaign of the Year award
The fast-changing business landscape is delving into emerging technology in order to enhance advertising and marketing capabilities.
Fin’s lead creative Jan Enkelmann’s photograph series “Smoking Chefs” is featuring in the Photofusion exhibition “Made in Brixton – After Dark” in London.
We take a look at how some recent big brands have refreshed their logos, with subtle modifications to optimize performance across all digital platforms
We take you through insights provided by industry experts on which channels advertising will favour for targeting the future customer.
We undertook research across the web sites of the top 50 global asset managers in 2014. This gave some interesting insight into their top five brand values.
In an evolving digital world it is important to continue learning. Podcasts are a convenient way to consume content when and where you want.
A video is a form of content marketing and is a useful tool to drive viewers engagement into the personality of a brand.
In an evolving digital world, it is important to keep up with new UX trends. Shake up your web design ideas and smartphones contents with Fin’s top 6 apps.
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