Building your brand user journey

The investor journey needs multiple staging points, taking them from being an interested prospect to an invested convert

At each of these staging points is a requirement from you as a provider to inform. Through, for example, an educational video to engage on key themes being faced by your client and how your product meets these challenges;
a brochure in which you can take the client more deeply into your product detail, or post investment through a fund report or monthly fund fact sheet as part of your IR requirements. All of these individual collateral pieces build the user experience of your brand. Your collateral accessed by your client requires full consideration to ensure the full experience of your brand is received.

We have supported many of our investment clients in developing their collateral. From looking at how competitors present their proposition; how best to build an effective communication piece to meet your and your clients’ needs; designing a contemporary and creative visual interface in alignment with your brand guidelines, develop informed and insightful copywriting, and the production of your piece of collateral within digital or print. Working closely with your team we add value and help build your investment brand.

Below are some of the success stories we’ve helped deliver to our clients.

Brochures

Pitch Book

Investor reporting

Fund Reporting/Fact Sheets

Video

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